IRAN: THE $1 TRILLION GROWTH OPPORTUNITY
Prospects for Iran’s economy are attracting widespread attention following the implementation in January 2016 of a nuclear accord between Iran and the United States, the European Union, China, France, Germany, Russia, and the United Kingdom, and the subsequent easing of international sanctions. Numerous business and government delegations have been visiting Tehran and other cities to […]
The impact of cultural differences in international business negotiations
In today’s rapidly expanding global trade landscape, success in international negotiations depends on factors far beyond just price, quality, or technical specifications. One of the most critical elements influencing business negotiation outcomes is understanding and managing cultural differences between negotiating parties. Culture – as a system of values, beliefs, behaviors, and communication styles unique to […]
Operational challenges in the process of exporting industrial goods
Exporting industrial goods is considered one of the important pillars of economic development of countries. In developing countries, such as Iran, promoting exports of this group of goods not only helps diversify foreign exchange sources, but also promotes technological advancement, job creation, and greater linkages with global value chains. However, the process of exporting industrial […]
Traditional and digital methods for identifying foreign buyers
In recent years, the growing interest of Iranian businesses in expanding exports—particularly to neighboring markets—has made identifying foreign buyers a key concern for economic actors. Contrary to initial assumptions, the process of finding customers in international markets requires precise analysis, familiarity with tools, and selecting the right approach based on the target country’s conditions. Historically, […]